Creating videos for your company can be both exciting and intimidating. However, there are several reasons to set your worries aside and get on the video train right now.

Videos help your brand not just with brand awareness and trust but with search engine optimization (SEO) ranking, as well. Your videos can play a role in giving potential customers an inside look at what your values are, what your properties look like, and improve overall engagement and interest in your company.

The SEO information below will give you more insight on the impacts video has on your digital presence. Be sure to check out why video should be part of your marketing strategy, and start creating your own videos today.