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Beginner’s Guide to Analytics in Digital Marketing (Part 2): How to Use Analytics Successfully

Posted March 30, 2016 by G5

In Part 1, we looked at the main differences between analysis and analytics, then covered some of the key features of analytics in digital marketing.

Beginner’s Guide to Analytics in Digital Marketing (Part 1): Analysis vs. Analytics

Posted March 29, 2016 by G5

In Part 1, we looked at the main differences between analysis and analytics, then covered some of the key features of analytics in digital marketing. The data points…

Three Reasons Why Lead Scoring Is Essential for Your Business

Posted March 23, 2016 by G5

Getting more leads is clearly a good thing. It shows that your company is getting attention, which ideally means getting more customers.

Four Tips for Writing Blog Posts That Your Customers Will Love

Posted March 16, 2016 by G5

It seems that almost everyone today has a blog, including businesses, college students, politicians, cat lovers—and even some cats!

How to Get More Website Visitors and Leads: The 3 Principles of CRO

Posted March 2, 2016 by G5

Before we get into the importance of Conversion Rate Optimization (CRO) for your website and business, let’s first make sure that we’re on the same page about what CRO means.

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