Multifamily Housing Reputation Management Tools
The online reputation of your multifamily properties must be respected and managed. It has a huge impact on your ability to reach, convert and retain residents. Reputation Suite for Multifamily allows you to manage the digital voice to optimize placement of the right resident. Capture digital conversations about your properties, as well as your competitors’ — including ratings, reviews and mentions on social media sites. You will get a score based on what is being said about your property, along with an action plan for ways to improve that score.
“The use of ratings and reviews sites as part of the apartment search and research process was immensely popular, with a full 74 percent of survey respondents indicating usage of online ratings and reviews sites.”
Excerpt from J Turner Research’s Trends in Resident Technology and Communications Preferences 2012 Report
G5 Reputation Suite for Multifamily includes:
- Rankings/Comment Analysis. Capture the true digital voice by tracking all online mentions of your multifamily property, so you’ll know which ones to act on.
Learn what residents are saying about your multifamily properties — and your competitors’ — in one easy-to-follow report to ensure timely response to digital comments.
- Google+ Local and Reputation Scores. Receive an overall Reputation Score based on ratings and reviews across your entire portfolio, as well as a Google+ Local score based on how well your multifamily property is positioned for success.
- Customized Reputation Action Plan. Receive an executable plan with specific action items for improving upon your Reputation Score by promoting your strengths and exploiting your competitors’ weaknesses.