You know social networking fuels strong client relationships and spreads awareness of your brand, but if you have yet to develop your presence, you need to start right now—but not without a plan. Here are three ways to create a successful strategy and make the most of your time online: 1. Set goals The first … Read More
Facebook Nearby: Reputation Meets Maps
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| December 19, 2012
More than 250 million Facebook users tag their posts with location data. Even more rate and review local businesses on Facebook. And now Facebook is merging the two to create a juggernaut of a mobile search app. Facebook Nearby, an addition to the iPhone and Android apps, shows you nearby businesses along with your friends’ … Read More
More Americans Rent
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| November 9, 2012
New research from ApartmentList.com revealed that fewer Americans seek to become homeowners — a major trend reversal that is great news for rental property owners across the country.
Get the Most out of LinkedIn Skill Endorsements
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| October 3, 2012
Networking site LinkedIn just announced a new function on its site where users can publicly endorse one another.
Self Storage: Dealing with Negative Social Media
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| October 2, 2012
Social media enables people to connect with each other with immediacy and simplicity. It’s a fantastic tool for self storage operators to interact with existing customers. But there’s a dark side to social media. Fake accounts, wild diatribes and other negative social media can do real damage to your business. Don’t worry. This is how … Read More
Facebook Tips for Self Storage Operators
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| September 28, 2012
Social media is a great platform for reaching a wide array of prospects across regions and demographics.
Twitter Dos and Don’ts for Multifamily Property Marketing
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| September 27, 2012
Beware the pitfalls of Twitter, because a lackluster account can spell doom for property owners and marketers.
Look Who’s Talking: Managing Your Online Reputation
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| February 13, 2012
The digital voice is getting louder. If you’re not listening and responding, it could be louder than everything you’re saying in the marketing of your communities. Reputation management involves monitoring and analyzing what’s being said about your multifamily communities in social media conversations including review sites, blogs, Twitter, Facebook, and mainstream news. The … Read More
G5 Featured in USA Today: Facebook IPO filing puts high value on social network
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| February 2, 2012
G5 Director of Online Strategy, Dave Beltramini, is featured in USA Today’s top story, “Facebook IPO filing puts high value on social network”. The article provides details of the proposed stock offering, weighing the rewards against the risks of the “highly fickle and competitive social networking arena” and unproven social advertising. Dave Beltramini contends, … Read More
Facebook IPO filing puts high value on social network
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| February 2, 2012
By Jon Swartz, Scott Martin, and Matt Krantz SAN FRANCISCO – Facebook on Wednesday filed to go public and raise $5 billion in what could be the largest-ever Internet IPO. The mammoth initial public stock offering values the social-networking giant at $75 billion to $100 billion and has been eagerly anticipated as a … Read More
