G5 Director of Online Strategy, Dave Beltramini, is featured in USA Today’s top story, “Facebook IPO filing puts high value on social network”. The article provides details of the proposed stock offering, weighing the rewards against the risks of the “highly fickle and competitive social networking arena” and unproven social advertising.
Dave Beltramini contends, “Facebook is not as effective as paid search.”
Read the full story here.
