Dan Hobin

About Dan Hobin

Dan Hobin, CEO and Co-Founder of G5, the leading provider of multifamily local marketing solutions for the multifamily industry, is responsible for overseeing overall strategic direction, planning and execution for the company. He has more than 20 years experience building high growth technology companies. Prior to his current position, he was the Founder and Chief Executive Officer of SmashCast, Inc., a Web-based digital publishing company. Hobin also held key sales and marketing roles at both Beyond.com and its spinoff, CyberSource Corporation. He is on the advisory board for OSU Cascades and a co-founder of Bend Venture Conference, the major regional event connecting seed and early stage companies with investment opportunities.

He received his B.A. in Asian Studies from the University of California at Santa Barbara with a focus on Japanese Business and is a graduate of the Shibusawa International School in Fukaya, Japan.

Top 5 Digital Marketing Trends for 2013

Dan Hobin

The digital marketing space is always changing. There’s no magic formula, no template. Search engine strategies can change with one swift Google algorithm release. And 2013 will not be an exception. Here’s a list of the top five digital marketing trends to look for in 2013: The Zero Moment of Truth (ZMOT) As we know, … Read More

Welcome to the Age of the Customer: The Information Age is Over

Dan Hobin

I’ll never forget when I was in college, I saw Guns N’ Roses open for The Rolling Stones.  A few songs before falling off the stage, Axel Rose whipped out, “You’re crazy—hey hey, you know you’re crazy—you’re f***ing crazy”.  Remember those lyrics? That was a good tune, and probably what someone would say to you … Read More

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